What is SoundWave®?
SoundWave® is a structured communication framework that helps individuals and teams understand how their communication is experienced by others.
It focuses on verbal behaviour in real conversations — how people ask, suggest, and tell — and how these choices influence clarity, trust, and outcomes at work.
THE SOUNDWAVE FRAMEWORK
At its core, SoundWave breaks communication into:
3 Verbal Styles and 9 Distinct Voices
ASK
Used to gather information, clarify thinking, and invite contribution.
SUGGEST
Used to contribute ideas while maintaining dialogue.
TELL
Used to create clarity, direction and action.
Unlocking The Power Of Voice
How your team speaks determine how your team work together!
SoundWave® utilises a science-backed assessment to help individuals understand their unique communication profile.
Trusted by 50,000 participants in industries where psychological safety and high-stakes dialogue are paramount, we turn data into better relationships.
50,000+
Assessments Completed Globally
DATA DRIVEN
Science-Backed Assessment
PERSONALISED
Tailored Leadership Strategies
Application in the Workplace
TEAM COMMUNICATION
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improving clarity and participation in discussions
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reducing misunderstandings
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supporting more balanced conversations
LEADERSHIP COMMUNICATION
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adapting style to different individuals and situations
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balancing listening, guiding, and directing
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improving feedback and coaching conversations
COLLABORATION ACROSS TEAMS
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aligning communication expectations
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reducing friction between functions
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improving decision-making flow
HOW DO I START?
A useful starting point is simple observation:
STYLE
Which style (ASK, SUGGEST, TELL) do you use most often?
CHANGE
How might others experience your communication differently?
APPLY
In what situations could a different approach be more effective?